Hi I’m Amanda,
a product designer.
Born and raised in Singapore, a degree from Australia, and a home in the UK, I bring an international perspective to product design.
I graduated from QUT with a Bachelor’s in Interactive and Visual Design and am passionate about creating meaningful, user-driven experiences, backed by 3-4 years of hands-on experience in the field. When I’m not sketching ideas or testing prototypes, you’ll find me knitting or enjoying a game of badminton.
Mobile UI/UX Design
Both iOS and ADR
Design System
Creating and Maintaining
Growth Strategy
B2B and B2C
Web UI/UX Design
Internal Web tools and Webapps
Featured Projects
Empowering Users with Aqua Coach Steps
I led the design for a feature to demystify credit building by transforming it into a clear, guided journey with distinct levels and monthly actions, empowering users to improve their financial health.
Horangi Check Details: Proactive Cloud Security, Simplified
From alert fatigue to actionable insights: Designing a security platform that empowers users to fix what matters most.
A Strategic Growth Proposal: How Loyalty Integration Can Boost Conversion
A design-led proposal to transform an underperforming loyalty feature into a key growth driver for user conversion and business growth.
Preventing Direct Debit Payment Errors
To solve a critical issue where customers were accidentally making double payments, the solution evolved from a specific user problem into a reusable, system-level component for the future.